The PrimaLoft^® BLOG

Downlite and PrimaLoft team up for Better Sleep Month

May is Better Sleep Month, and PrimaLoft and Downlite have teamed up for an integrated marketing campaign raising the awareness of both brands through traditional and social media. The campaign began after PrimaLoft customers responded to the question, "What's keeping you up at night?" It turns out financial issues, jobs, and current events are all causing people to lose sleep at night. On May 11 audience members of the Today Show…read more »

TAGS: bedding, better sleep month, Downlite, Home Furnishing, insulation, pillows, PrimaLoft
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Get off the Grid – How electronics in the bedroom are keeping you up at night.

Let’s face it – we love our gizmos and gadgets.  Modern society is inundated with high-resolution electronic screens everywhere – TV, PCs at work and home, smartphones, and new tablet devices like the Apple iPad that can be easily transported just about anywhere.  The upside: unlimited access to the internet, emails, and multimedia content which means the world is literally at our fingertips.  The downside: many people find it difficult…read more »

TAGS: Bedding, Better Sleep Month, Blue Light, Electronics, Home, Information, Poor Sleep, Sleeping, Tips
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Joining Other International Hotel Brands, Radisson Properties Choose PrimaLoft®

Hotels are many different things to many people: a place to stay on a vacation, a personal retreat, a welcome respite from business travel – but is there is one aspect that can make or break a hotel, it’s the bed. Ask any jet setter or road warrior - a good hotel will always respect the bed. Whatever you need to do on your travels starts with…read more »

TAGS: Bedding, Home, Hotel, Hypoallergenic, Pillows, PrimaLoft, Radisson, Sleeping
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The Challenge of Daylight Saving Time – PrimaLoft® items for a good night’s sleep

Twice a year I am pretty cranky for a week, due to lack of sleep from Daylight Saving Time (DST). As someone who doesn’t always have a regular, healthy sleep pattern consisting of 8-hour slumbers (with just enough REM and non-REM), DST just disturbs my already-tenuous circadian rhythm. I know I’m not the only one. How much yawning do we hear in the office during this week, along with the…read more »

TAGS: Bedding, Comfort, Daylight Savings Time, Garnet Hill, Home, Information, PrimaLoft, Products, Sleep
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PrimaLoft® Remodels the Home Shopping Experience

Many outdoor enthusiasts, athletes, and adventure junkies believe in and religiously wear garments insulated with Primaloft® because of the outstanding technical benefits and performance it delivers. In the greatest outdoor and military gear, and fashion apparel, PrimaLoft® is world-renowned for being a research and development leader in high-performance insulations and yarns, providing warmth and comfort from head to toe. What many people don’t realize is that PrimaLoft® also has a…read more »

TAGS: Bedding, Comforters, Home, Innovation, Pillows, PrimaLoft, QR Code, Technology
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Good Housekeeping March 2011 Issue features PrimaLoft®

The March 2011 issue of Good Housekeeping magazine highlighted The Company Store PrimaLoft Deluxe Pillow in a story on pillows!  PrimaLoft® insulation, when used in bedding, serves as a down alternative that provides comparable comfort and softness, without the allergens! To read the full page feature, click here.  Visit The Company Store online to get the ultra cozy PrimaLoft down alternative pillows for yourself! To learn more about PrimaLoft® insulation, used in…read more »

TAGS: allergen free, bedding, down alternative, Good Housekeeping, home furnishing, hypo-allergenic, pillows, PrimaLoft, synthetic down
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