Experience the Luxury of PrimaLoft®
PrimaLoft® is a unique bedding fiber that provides unsurpassed comfort and is the only hypoallergenic bedding fill that truly mimics the premium quality of goose down.
PrimaLoft® created the Luxury Down Alternative® market, and has earned a reputation for delivering comfort, luxury and quality.
Due to its luxurious feel, unrivaled comfort and hypoallergenic properties, PrimaLoft® has become the Luxury Down Alternative® fill of choice for comforters, blankets, pillows, mattress pads, and other bedding products used by the world’s finest brands and luxury hotels.
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La Crosse® Supersize PrimaLoft® Deluxe Blanket or Throw
Legends® Geneva PrimaLoft® Deluxe Comforter/Duvet
Black Label PrimaLoft® Mattress PadMade from 230-thread count cotton, our Black Label Primaloft® mattress pad is filled with our exclusive Black Label Primaloft® fiber.
Black Label PrimaLoft® FiberbedAntimicrobial, hypoallergenic, 300-thread count cotton shell fiberbed. Filled with Black Label Primaloft® polyester microfiber.
PrimaLoft® Deluxe Pillow270-thread count cotton hypoallergenic pillow. Filled with patented PrimaLoft® polyester microfiber that mimics the qualities of down. Non-allergenic and water-resistant.
PrimaLoft® Black Label ComforterAntimicrobial, hypoallergenic comforter / duvet. 300-thread count cotton shell. Filled with PrimaLoft® Black Label polyester microfiber fill. Available in light and medium weights.
Supersize PrimaLoft® Deluxe Medium Warmth Comforter/Duvet300-thread count cotton hypoallergenic comforter / duvet. Comforter / duvet filled with just the right amount of PrimaLoft® Deluxe hypoallergenic polyester microfiber.
Supersize PrimaLoft® Deluxe Extra Warmth Comforter/Duvet300-thread count cotton hypoallergenic comforter / duvet. Comforter / duvet filled with just the right amount of PrimaLoft® Deluxe hypoallergenic polyester microfiber.
Supersize PrimaLoft® Deluxe Ultra Warmth Comforter/Duvet300-thread count cotton hypoallergenic comforter / duvet. Comforter / duvet filled with just the right amount of PrimaLoft® Deluxe hypoallergenic polyester microfiber.
PrimaLoft® Black Label PillowAntimicrobial, hypoallergenic pillow. 300-thread count cotton shell with satin piping. Filled with Black Label PrimaLoft® polyester microfiber fill.
PrimaLoft® Deluxe Reversible Mattress Topper230-thread count cotton reversible hypoallergenic mattress pad. Filled with patented PrimaLoft® polyester microfiber that mimics the qualities of down.
What is PrimaLoft®?
It might be hard to believe when you are snuggled in a PrimaLoft® comforter, but luxuriously soft PrimaLoft® was originally developed under contract to the United States Army as a synthetic and hypoallergenic replacement for goose down.
Its unique composition resulted in an incredibly soft and luxurious fill which was patented and positioned as a luxury alternative to down.
PrimaLoft® is Hypoallergenic
With PrimaLoft® bedding products, allergy-sensitive sleepers can achieve a peaceful night's rest.
PrimaLoft®, the world's most luxurious down alternative, features a unique blend of ultra-fine fibers engineered to have all the desirable attributes of down without the allergy drawbacks. PrimaLoft® is the only hypoallergenic bedding fill that truly mimics all the luxuries of down.
Select PrimaLoft® Products Provide Anti-microbial Protection
PrimaLoft's® antimicrobial protection keeps bedding fresh throughout the season. Simply follow the standard wash care instructions (machine wash, rinse thoroughly and dry) to enjoy the benefits of anti-microbial protection. See product packaging to verify if the product features anti-microbial protection.